Affiliate Program

An affiliate marketing program can significantly increase website traffic and business

Although affiliate marketing and referral marketing are by some defined as the same thing, when people think of affiliate scheme characteristics it tends to be highly scalable, potentially creating a large affiliate network, with as many people as possible (affiliates) referring customers to your website (from their website) usually for a small percentage of the sale price.

There is an ongoing cost for affiliate programs (the small percentage of the sale price), however the amount of this percentage is ultimately your decision. The benefit of paying on a 'percentage of the sale price' basis is that this removes risk, you pay for results, you pay when you get a sale, therefore if you get no sales, you don't have to pay any ongoing affiliate fees. Best practice business emphasises the need to mitigate business risk, an affiliate program provides the mechanism to do just that.

So how does it work?

1. Affiliates sign up to join your affiliate program, they are given a unique website address (URL), they can also be given pre-designed banner adverts too, which they display on their website.
2. When a visitor to the affiliates website clicks on the advert they are directed to your website, at the same time details of this 'click' is recorded by the affiliate software, so you know where this particular lead came from.
3. If the visitor buys a product, this is recorded by the affiliate software. Working on your predetermined percentage (or predetermined fixed fee, pay per click, pay per lead, etc. - note: this is entirely customisable to suit your needs) the fee due to the affiliate is recorded. The software can be configured to include fraud prevention measures for additional security.
4. After the visitor has purchased the product, the sale fulfilled and at a schedule to suit your needs, the affiliate (referrer) can be compensated in accordance with the incentive scheme agreed by yourself and the affiliate.

The above outlines an example affiliate scheme scenario, however affiliate programs can form a variety of scenarios, leads can be sourced from email newsletters, newsgroups, third party adverts, intranets (the list is endless). Marketing using affiliate programs is completely customisable, and although you do have to pay something, you pay for results. Don't forget:

• Pay affiliate fees only when they make you a sale
• No cost for salespeople
• No cost for advertising (the affiliates advertise for you)
• Low set-up costs
• Low risk
• Brand recognition increased exponentially
• Effective advertising from third party recommendations

What next?

Get free advice tailored to your business needs.

Free advice and information:
Increase traffic with referral affiliate marketing program

Get the Hottest Tips ...
... Before your Competitors!

Join our VIP Newsletter and you'll receive Hundreds of Killer Internet Marketing Tips-everything You Need to Grow Your online Business and Substantially Increase
Your Profits Straight Away...

First name:
Last name:
Email:

Yes! Please send my Free Bonus of a Internet Marketing Ebook. Privacy Policy You can of course unsubscribe at any time and we do not share our mailing list with anyone else. Call me(Mike) on 01454 852414 if you have any questions.

To your success,
Mike Knight.

P.S. If you simply want to speak to me personally
- call (UK) 01454 852414
and I'll be very happy to answer any questions.

© 2005 mkLINK Ltd - All Rights Reserved.
Ormonds House 299 Ormonds Road
Bradley Stoke
Bristol BS32 0DW (UK)
Registered in England and Wales No.03591571
VAT REG No. 713 154468

* I'm afraid only one E-book & Audio per Business.